The Candy King
This print advertising campaign for Ricola’s herbal drops was designed by JVM studio (with illustration by Julien Canaveses). Each of the six candies included the face of a famous singer like Elvis Presley, Luciano Pavarotti, Madonna, and others. And as part of the marketing strategy these goods were offered to spectators at concerts.
Images © JVM and Julien Canavezes Via Modern Era of Art