Nike’s Chinese Candy Box
Very cool packaging design for Nike’s sneaker.
“The Nike Clot Air Force 1 comes in a special ‘Chinese Candy Box’ packaging set. Traditionally, Lunar New Year celebrations include offering sweets and other edible treats from a red lacquer box to ensure a ’sweet’ year. Honoring this custom, the Nike Clot Air Force 1 packaging is a hexagonal red box with a partitioned tray layer, to hold shoe accessories, and matching lid. The box’s exterior is adorned with Clot graphics in black.” (via Highsnobiety)
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Jan 08, 2009 // Published in Footwear Product Design
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