Livestrong Yellow Chalk Art Campaign

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James Jean is totally on-demand! Congrats!

Notes from Super Touch:

In an effort to raise awareness for his LIVESTRONG foundation’s endless fight against the cancer burden worldwide, Supertouch buddy LANCE ARMSTRONG has commissioned a series of “Open Roads” street level chalk art installations that began in LA this weekend with the work of nascent art star JAMES JEAN. Attacking the Venice boardwalk on Saturday, Jean quickly grabbed public attention with his incredible yellow chalk mural that in turn inspired over 600 passers-by to pick up chalk themselves and break loose with their own impromptu yellow “street art.”

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